Types of Segmentation

General overview of segmentation. Features and usage
Segmentation is a technique by which you can divide your customer base into subgroups based on certain criteria. Then, target your marketing campaigns to...
Fri, 20 May, 2022 at 10:52 AM
How to segment your customers to increase sales? Product reviews.
In this section Creating a segment Product reviews As mentioned in the previous article, segments are a fundamental part of a good marketing strateg...
Thu, 23 Jun, 2022 at 2:43 PM
Segmenting by orders
The process that took place before the order was placed also falls into the order category in terms of segmentation. Here you have three options to make...
Fri, 20 May, 2022 at 10:53 AM
Segmenting by shopping cart
Segmentation can also be performed at a cart level. You can differentiate your customers according to the cart amount, the payment or shipping, or an abando...
Thu, 23 Jun, 2022 at 2:28 PM
Segmenting by subscribers
Subscriber level segmentation gives you many options for filtering customers by various criteria such as country, subscription date, subscribed before/after...
Fri, 20 May, 2022 at 10:53 AM
Segmentation by customers
Segmentation on the customer level gives you many options for filtering by different criteria. You can select specific customers or leave the field blank...
Fri, 20 May, 2022 at 10:53 AM
Segmentation by page views
The number of views generated by your site users allows you to create a segment based on different conditions that will help you better target your marketin...
Thu, 23 Jun, 2022 at 2:58 PM
Segmentation by wishlist
Creating campaigns based on the "Wishlist section" leads to a better conversion rate. If you give any kind of discount to a customer to buy his fa...
Thu, 23 Jun, 2022 at 2:38 PM